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For its seventh edition, Sole DXB reached out to us to get our take on how it all started, street vs lux, reselling culture, etc...


youbettefly store now open
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Nostalgia Hunter
My fascination ( I call it a fascination as I still get that same buzz and weird intrigue today) started when I was about 10....Written by: Ali Marsh ...
Youbetterfly
We the new culture, as we strive to build a genuine culture in this region we came up with this concept as a first step to achieve a vision that will serve the sneakerhead, basketball and streetwear community in the MEA.
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